| Resource Type | Case Study |
| Author / Source | Sustainable Northwest, Forth, Wy'East RC&D, Bonneville Environmental Foundation |
| Publication Date | 2023 |
| Location | Oregon (design framework applicable nationally) |
| Initiative Type | Program, Partnership |
| Project Complexity | Intermediate |
| Recommended For | Staff, Board, Community Organizations |
Estimated reading time: 5 minutes
Why This Matters for Rural Electric Co-ops
This case study shows how a beneficial electrification pilot can be intentionally designed to reach historically underserved farmers, in this case black and brown agricultural communities on Sauvie Island. Co-op leaders developing inclusive program design for farm electrification rebates, technical assistance, or pilot offerings can use it as a model for how to partner with community-based organizations rather than relying on general outreach. The case study is unique in that farmers were drawn to e-tractors first by environmental benefits rather than cost savings, which is typically the primary motivation.
Key Takeaways
| › | Operator feedback showed e-tractor work was completed faster than expected. Tasks included hauling leaves, weeds, and compost, real-world examples co-ops can highlight in member education. |
| › | Partnering with a community-based organization (BFSC) extended the demonstration to BIPOC farmers who might not have been reached through standard utility outreach. |
| › | BFSC farmers were drawn to e-tractors first by environmental benefits, with cost savings a secondary factor. |
| › | The case study is published in both English and Spanish. |
Implementation Considerations
- Cost or Funding Requirements: This pilot was funded through the PGE Drive Change Fund made possible by Oregon's Clean Fuels Program. Co-ops in states with similar clean fuel programs may find aligned funding pathways; others may need to combine member equity programs with rebate offerings.
- Member Buy-In: Reaching underserved farmers typically requires partnership with trusted community organizations rather than direct outreach.
Notable Examples
- Black Food Sovereignty Coalition: Collaboration hub serving black and brown food and farming communities in the Pacific Northwest.
- PGE Drive Change Fund: Transportation electrification funding pool sourced from Oregon's Clean Fuels Program.
Estimated reading time: 5 minutes
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